ABOUT

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OUR MISSION AT AVEDA IS TO CARE FOR THE WORLD WE LIVE IN,

FROM THE PRODUCTS WE MAKE TO THE WAYS IN WHICH

WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN

EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY,

NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD.

Horst Rechelbacher, Founder

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